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Eurostar reaches out to Americans

Clipped to the Drawing Board by Susan Decker  
Rail Europe , which sells tickets in the United States for Eurostar's high-speed train service between Paris and London, has a new advertising campaign that it hopes will excite Americans enough about Europe that they put aside any concerns about the dollar-euro exchange rate.

Eurostar's new service, which began last Wednesday, shaves 20 minutes off the travel time between Paris and London, to 2 hours and 15 minutes. As part of the service makeover, Waterloo Station on the British side has been closed and the once-dingy St. Pancras Station in London has been renovated, complete with gastropubs and a Champagne bar.
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Powered by JoomlaCommentCopyright (C) 2006 Frantisek Hliva. All rights reserved.Homepage: http://cavo.co.nr/

Saturday 24 November, 2007 12:02 PM
 
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"A good scientist is a person with original ideas. A good engineer is a person who makes a design that works with as few original ideas as possible" - Freeman Dyson